Details

Description

Careful AI is your scam-prevention consultant. Available 24/7 and built to help you make safer decisions before money or personal information is lost.

Chat with Careful AI to check suspicious messages, emails, deals, documents, and opportunities. Upload screenshots and files for instant analysis, and get a clear risk rating, the exact red flags to watch for, and simple next steps you can take immediately. Careful AI explains why something looks risky in plain language, helps you verify claims safely, and provides reporting guidance based on your country.

Role summary:
Build and run our paid and organic social strategy to grow signups, drive engagement, and turn “save” stories into viral content. Own short-form video, feed content, creator partnerships, and daily community amplification.

Core responsibilities:
- Plan and publish daily organic content across Instagram, TikTok, YouTube Shorts, and X.
- Produce and ship short-form video concepts that show real “save” stories, product demos, and educational scam tips.
- Manage and scale paid social campaigns with creative testing in Meta and TikTok Ads Manager.
- Coordinate with Customer Support to turn verified “save” stories into scripts and assets while ensuring user consent and privacy.
- Run creator outreach and manage influencer/celebrity partnerships and briefs.
- Create content calendars, briefs, and creative templates for rapid iteration.
- Edit or oversee edits of reels and shorts to match platform best practices.
- Monitor performance metrics and iterate on creative based on view-to-install funnels.
- Optimize on-platform conversion: thumbnails, captions, CTAs, and landing flow.
- Run A/B tests for creative, hooks, and CTAs; scale winners quickly.
- Maintain brand voice and guardrails for sensitive content (privacy, PII, trauma-aware messaging).
- Report weekly to founder on content performance, CAC from social channels, and creative learnings.
- Support PR and event social coverage during pilots and government rollouts.

Must have skills and experience:
- Strong English writing and native-level content sense for social platforms.
- 2+ years managing organic and paid social for consumer apps or DTC brands with measurable growth results.
- Proven experience producing short-form video (TikTok / Reels / Shorts) and turning stories into viral hooks.
- Hands-on with Meta Ads Manager and TikTok Ads Manager, including basic creative optimization.
- Basic video editing skills (Premiere, CapCut, CapCut templates, or similar).
- Data-driven mindset: experience using analytics to iterate creative (e.g., view-through rate, CTR, conversion rate).
- Excellent project management and ability to coordinate cross-functional content (support, compliance, growth).

Nice to have:
- Direct experience working with creators and negotiating paid briefs.
- Portfolio of viral short-form videos and case studies showing installs or conversions.
- Experience with UGC campaigns and community-driven content strategies.
- Basic motion graphics skills (After Effects or Lottie).
- Prior experience in safety, trust, or sensitive-topic communications.
- Regional/cultural fluency in Caribbean or diaspora audiences.

Remote. Open to applicants worldwide with strong English.
Salary: $5.5k USD per month starting salary with options to scale after 1 year.

IMPORTANT:
Please make sure you understand our company before applying; don't just apply because you're looking for a quick, easy gig. make sure you understand what we do.