Aashish Maharjan

Lead SEO strategy and execution for multiple international brands across multiple markets, including multilingual and multi-country SEO initiatives.
Lead AI search visibility strategy AEO/GEO across client accounts, aligning content structure, entity signals, and third-party brand presence to support citation and retrieval in AI-led search experiences.
Support international SEO efforts including hreflang implementation, localization optimization, and regional search targeting.
Develop and optimize SEO-focused content strategies aligned with business objectives and user search behavior.
Set up and manage tracking and reporting systems including Google Tag Manager GTM, Google Analytics, Elevar, Microsoft Clarity, and Looker Studio dashboards for performance monitoring and insights.

Lead the strategic planning and execution of advanced SEO initiatives to drive sustainable organic growth across multiple international markets.
Continue to perform core SEO functions including technical audits, keyword research, on-page optimization, content planning, and local SEO.
Prepare detailed SEO performance reports, highlighting traffic trends, keyword movements, user behavior, and lead generation outcomes.
Configure and manage Google Tag Manager GTM and Google Analytics GA to track key events, conversion goals, and site engagement.
Collaborate with outsourced freelancers and agencies to scale SEO and content production effectively.
Coordinate closely with cross-functional teams including brand, product, and development to align SEO efforts with business objectives

Develop and execute comprehensive SEO strategies to improve organic search rankings and drive targeted traffic.
Plan and execute on-site and off-site SEO campaigns aligned with business goals and industry best practices.
Create and manage SEO-driven content plans that resonate with target audiences and align with keyword strategies.
Plan, implement, and manage Schema markup to enhance search engine understanding of website content and improve rich snippet display in search results.
Develop and execute strategies for Local SEO to enhance the online visibility of the business by optimizing GMB.
Monitor and track website traffic, keyword rankings, and other relevant SEO metrics.
Research and analyze competitors' SEO strategies and performance to identify gaps and opportunities.
Conduct audits to identify technical SEO issues affecting website performance and search visibility.

Optimized clientsʼ websites for brand consistency, user experience, and search engine relevance to improve online visibility and engagement.
Conducted on-page SEO enhancements including meta tags, keyword alignment, content structuring, and mobile responsiveness.
Managed Facebook and Instagram advertising campaigns, including strategic post boosting, audience targeting, and performance tracking.
Collaborated with clients to align marketing strategies with business goals and branding guidelines.
Monitored and reported campaign performance metrics to guide data-driven decisions and improve ROI

Conducted comprehensive keyword research for diverse websites, including e-commerce
platforms, to identify and target optimal keywords for improved search visibility.
Monitored and evaluated website performance, proactively identifying areas for improvement
and optimization.
Executed strategic link-building initiatives to enhance online visibility for both product-focused
and content-driven websites.
Performed detailed website analysis and audits to identify performance-related issues, ensuring
optimal site health.
Supervised content writers, providing guidance to ensure the creation and delivery of high
quality SEO-optimized content.
Conducted competitive research and analysis to develop effective SEO strategies.
Tested and implemented various strategies to identify optimal methods for successful SEO
execution.
Mentored SEO interns on best practices and strategies to maximize productivity

Designed websites based on client requirements.
Developed content tailored for websites, focusing on clarity and engagement.
Created logos and performed image editing to align with site branding and visual identity.
Managed website backups using tools like Duplicator and Wayback Machine for data security and recovery.

This was an internship while I completed my Bachelor's Degree