Engy Kamel

I provide high-level social media leadership and data-driven digital strategies backed by over 7 years of agency experience in the MENA region. I specialize in transforming complex business goals into high-impact social media workflows and cross-channel content strategies.
My Core Services:
1. Strategic Leadership: Managing large-scale departments and setting performance-based KPIs/OKRs.
2. AI-Integrated Strategy: Implementing AI content optimization and AI-driven workflows to increase efficiency and ROI.
3. Consulting & Transformation: Acting as a senior consultant for digital transformation and social commerce initiatives.
4.Growth & Performance: Executing end-to-end campaigns, from audience sentiment analysis to paid social ad optimization.
5. Crisis & Community Management: Leading high-stakes crisis management and stakeholder relations
With a background in hospitality administration and native Arabic fluency, I bring a unique blend of professional service excellence and deep regional market insights to every project.