Jennifer Calderon

I’m a digital marketing and influencer marketing specialist who loves turning ideas into campaigns that actually connect with people. My background mixes social media management, content strategy, and client success — which means I don’t just create content, I make sure it works and delivers real results.
I’ve managed and grown multiple brand accounts across Instagram, TikTok, and Facebook, creating strategies based on research, audience behavior, and trends. From planning content to working closely with designers and creators, I know how to bring a brand’s voice to life in a way that feels authentic and engaging.
On the influencer marketing side, I’ve handled everything from vetting creators and managing collaborations to reviewing content, tracking performance, and building wrap reports with real insights. I’m used to juggling timelines, KPIs, and approvals while keeping campaigns running smoothly and clients confident in the process.
What really sets me apart is that I bridge creativity and structure. I enjoy storytelling, visuals, and copywriting — but I’m also very organized, detail-oriented, and comfortable managing complex projects with multiple moving parts. I’ve worked directly with clients, solved campaign issues on the fly, and helped turn creative ideas into well-executed, measurable results.
I work in both English and Spanish, and I’m comfortable using tools like Google Workspace, Adobe tools, Canva, project management platforms, and AI tools to speed up workflows and improve content quality.
If you’re looking for someone who understands social media, influencer campaigns, and how to make brands look good and perform better — I bring creativity, strategy, and reliability to the table (plus a genuinely positive attitude toward teamwork and problem-solving).