Katrina Jagodzinski

Katrina Jagodzinski

Minneapolis, United States

Katrina Jagodzinski

Copywriter
Category : Writer
From social media images and ads to wedding invites and emails, I bring out the essence of your brand or your personality into a tangible asset for your project. I love the challenge of making niche or 'un-sexy' topics look beautiful and professional (if I can make lake weeds and algae look cool, I can help your brand/service, too).

Professional Background
Personal blog and social media manager for poetry and lifestyle.
Creative communications professional with expertise spanning internal communications, marketing, and creative strategy. Skilled at transforming complex ideas into engaging, brand-aligned copy and creative campaigns that drive clarity and connection. Extensive experience partnering with business units on internal communications initiatives and implementing and managing corporate, cloud-based intranets. Proven track record in copywriting, editing, campaign development, and storytelling across corporate, digital, and creative platforms.

Working hours

  • Monday:08h00 To 18h00
  • Tuesday:08h00 To 18h00
  • Wednesday:08h00 To 18h00
  • Thursday:08h00 To 18h00
  • Friday:08h00 To 18h00
  • Saturday:Not available
  • Sunday:Not available
  • Social Media Image/Ad Creation
    Social Media Image/Ad Creation
     30 $  - Per product
    I turn your product or service into a scroll-stopping visual. Whether you're selling a product, a blog post, or a niche service, your first impression happens in a split second. I specialize in ...
Developed content for employee campaigns, targeting over 2k employees across 35+ locations.

Spearheaded discovery, research, implementation, and onboarding of cloud-based employee platform, Simpplr.

Increased intranet content engagement 35% above industry benchmark, and reduced corporate email.

Manage Simpplr vendor relationship, strategic initiatives, and day-to-day operations of intranet.

Partner with leadership to craft clear, human-centered messaging for newsletter, town hall, and more.

Edit, proofread, and ghost write corporate messaging ensuring consistent tone and accuracy.

Partner with and train a team of intranet site managers, aligning brand values with strategic mission and vision.
Created sales team collateral, including sales one-pagers, email templates, PowerPoint slides, etc.

Wrote and edited copy for websites, ads, newsletters, and promotional collateral.

Maintained SEO optimized company blog with content for IT industry professionals.

Maintained consistent, engaging social media profiles on LinkedIn, Facebook, YouTube, and Twitter.

Engaged sales team on marketing initiatives and social selling capabilities to grow network and voice share.
Analyzed digital strategies across paid ad channels to improve ROI of marketing spend by optimizing campaigns.

Keyword discovery, expansion and optimization – Increased organic search traffic by 4.3% in 2018.

Maintained and updated Lake Restoration’s blog, identified and implemented keywords to drive search demand.

Managed online presence across website and social - Twitter, Facebook, Linkedin and Instagram.

Developed graphics and creative content for product marketing, company logos, promo mailings, and website.
Major: Mass media with public relations emphasis
Double minors: Technical Writing and Communication Studies
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