Kunal Chopra

I’m a performance-focused Digital Marketer with nearly 2 years of hands-on experience working across D2C brands, lead generation, and app marketing.

My core strength is paid acquisition especially Meta Ads and Google Ads where I work on everything from campaign structure and audience testing to creative testing, scaling, retargeting, and improving ROAS/CPA.

I’ve worked across different business models, so I don’t follow the same media-buying approach for every account. For D2C, I focus heavily on creatives, offers, funnel performance, and profitable scaling. For lead generation, the priority is quality leads and reducing CPL, not just increasing lead volume. For app campaigns, I focus on acquisition efficiency and user growth.

Along with paid ads, I also work with WhatsApp Marketing to improve retargeting, customer communication, and conversions.

If you’re looking for someone who can do more than just “run ads” and can actually understand the numbers, identify what’s holding performance back, and continuously test ways to improve it that’s where I can help.