Maria Jose Fernandez Vanoni

I'm a copywriter and content specialist with 6+ years of experience working with brands and agencies across fashion, food & beverage, hospitality, and services.
I help turn business goals into clear, compelling copy — from websites and campaigns to UX writing and brand tone guides. I work closely with each project, adapting the voice to the brand and the message to the audience.

What I do:

Web copy: homepages, landings, product sections
Copywriting: campaigns, social media, email
UX writing: microcopy, interfaces, onboarding flows
Content strategy: editorial planning, brand tone, style guides
Copy editing and optimization