
Maxim Gorodetskiy
Novosibirsk, Russia
Maxim Gorodetskiy
Business Strategy, Process Optimization, Operation
Category : Business management
Maxim Gorodetsky β Entrepreneur & Business Development Professional
Location: Novosibirsk, Russia | Age: 21 | Languages: Russian (native), English (proficient)
π Professional Summary
Results-driven entrepreneur with 6+ years of hands-on business experience across e-commerce, retail operations, brand development, and turnaround management. At 21, I've already launched multiple ventures from scratch, managed teams, scaled retail networks, and turned around underperforming businesses.
I specialize in launching new projects, growth marketing, operational optimization, and B2C sales. My approach is practical, data-driven, and execution-focusedβI don't just plan, I deliver results.
πΌ Core Competencies
Business Launch & Scaling β From idea to profitable operation
E-commerce & Retail Operations β Dropshipping, retail management, multi-location expansion
Brand Building & Marketing β Product positioning, influencer partnerships, digital campaigns
Turnaround Management β Process optimization, cost control, revenue growth
Team Leadership β Hiring, training, coordination, performance management
Sales & Negotiation β B2C and B2B, partner relations, vendor management
Digital Tools & AI Integration β CRM systems, marketing automation, AI-powered workflows
π Professional Experience
Founder & Brand Owner | ToneTech Sportswear Brand
2019 β 2021
Launched and managed an activewear brand from product development to nationwide distribution
Coordinated manufacturing, branding, marketing, and sales across Russia
Partnered with millionaire-level influencers to drive brand awareness and conversions
Built positioning strategy that transformed a commodity product into a sought-after brand
Key Achievement: Successfully scaled brand presence and established partnerships with top-tier influencers
Founder & CEO | NskNoski β Retail Chain (Nike Socks Specialist Store)
2021 β Present | Novosibirsk, Russia
Built the largest specialized Nike socks retail network in Novosibirsk with 10+ retail locations
Developed brand identity and customer loyalty in a niche market segment
Secured B2B partnerships: official supplier for FC Sibiryak (mini-football club) and sponsor of the 2025 Russian Taekwondo Championship
Managed inventory, merchandising, vendor relations, and multi-location operations
Key Achievement: Grew from single outlet to recognized regional brand with sports sponsorship deals
Director of Business Development | Medical Center (Family Business)
2022 β 2023
Appointed to rescue a financially distressed medical center losing ~β½600K/month
Implemented digital marketing strategies, AI-driven tools, and operational restructuring
Achieved breakeven status within project timeline despite challenging market conditions
Managed staff, advertising budgets, service improvement, and customer experience optimization
Key Achievement: Turned monthly β½600K loss into breakeven operation through strategic restructuring
Field Campaign Manager | Electoral Campaign
2023
Led agitation network and field operations during regional election campaign
Coordinated large teams in the field, managed task distribution, execution control, and community engagement
Handled high-pressure deadlines, conflict resolution, and stakeholder expectations
Organized public meetings and maintained discipline across distributed teams
Key Achievement: Successfully managed complex field operations under tight deadlines and political pressure
E-commerce Entrepreneur | Dropshipping Business (Footwear & Apparel)
2020 β 2021 | Age 15β16
Started first business at age 15, selling footwear and clothing via dropshipping model
Learned core business fundamentals: demand analysis, customer communication, margin calculation, hypothesis testing, rapid decision-making
Developed understanding of online sales funnels, customer acquisition, and order fulfillment
Key Achievement: Built foundational entrepreneurial skills at age 15 through real transactions and customer feedback
π― What I Bring to Clients
β Startup Mentality β I know how to build from zero with limited resources
β Operational Excellence β Processes, systems, and team management that scale
β Marketing & Sales DNA β Deep understanding of customer psychology and conversion optimization
β Hands-On Execution β I don't just consultβI roll up my sleeves and get things done
β Resilience & Accountability β Comfortable with pressure, tight deadlines, and high expectations
π οΈ Services I Offer
Business Consulting & Strategy β Launch plans, growth roadmaps, competitive positioning
E-commerce Setup & Optimization β Store setup, product sourcing, marketing automation
Marketing & Brand Development β Messaging, positioning, influencer outreach, campaign management
Operations & Process Improvement β Workflow optimization, team structuring, cost reduction
Turnaround Projects β Rescuing underperforming businesses, restructuring for profitability
Project Management β Execution, coordination, deadline-driven delivery
π« Let's Work Together
I'm available for project-based work, consulting engagements, and strategic partnerships.
Whether you're launching a new venture, scaling an existing business, or need someone to turn around operationsβI bring real-world experience and a proven track record of results.
Location: Novosibirsk, Russia | Age: 21 | Languages: Russian (native), English (proficient)
π Professional Summary
Results-driven entrepreneur with 6+ years of hands-on business experience across e-commerce, retail operations, brand development, and turnaround management. At 21, I've already launched multiple ventures from scratch, managed teams, scaled retail networks, and turned around underperforming businesses.
I specialize in launching new projects, growth marketing, operational optimization, and B2C sales. My approach is practical, data-driven, and execution-focusedβI don't just plan, I deliver results.
πΌ Core Competencies
Business Launch & Scaling β From idea to profitable operation
E-commerce & Retail Operations β Dropshipping, retail management, multi-location expansion
Brand Building & Marketing β Product positioning, influencer partnerships, digital campaigns
Turnaround Management β Process optimization, cost control, revenue growth
Team Leadership β Hiring, training, coordination, performance management
Sales & Negotiation β B2C and B2B, partner relations, vendor management
Digital Tools & AI Integration β CRM systems, marketing automation, AI-powered workflows
π Professional Experience
Founder & Brand Owner | ToneTech Sportswear Brand
2019 β 2021
Launched and managed an activewear brand from product development to nationwide distribution
Coordinated manufacturing, branding, marketing, and sales across Russia
Partnered with millionaire-level influencers to drive brand awareness and conversions
Built positioning strategy that transformed a commodity product into a sought-after brand
Key Achievement: Successfully scaled brand presence and established partnerships with top-tier influencers
Founder & CEO | NskNoski β Retail Chain (Nike Socks Specialist Store)
2021 β Present | Novosibirsk, Russia
Built the largest specialized Nike socks retail network in Novosibirsk with 10+ retail locations
Developed brand identity and customer loyalty in a niche market segment
Secured B2B partnerships: official supplier for FC Sibiryak (mini-football club) and sponsor of the 2025 Russian Taekwondo Championship
Managed inventory, merchandising, vendor relations, and multi-location operations
Key Achievement: Grew from single outlet to recognized regional brand with sports sponsorship deals
Director of Business Development | Medical Center (Family Business)
2022 β 2023
Appointed to rescue a financially distressed medical center losing ~β½600K/month
Implemented digital marketing strategies, AI-driven tools, and operational restructuring
Achieved breakeven status within project timeline despite challenging market conditions
Managed staff, advertising budgets, service improvement, and customer experience optimization
Key Achievement: Turned monthly β½600K loss into breakeven operation through strategic restructuring
Field Campaign Manager | Electoral Campaign
2023
Led agitation network and field operations during regional election campaign
Coordinated large teams in the field, managed task distribution, execution control, and community engagement
Handled high-pressure deadlines, conflict resolution, and stakeholder expectations
Organized public meetings and maintained discipline across distributed teams
Key Achievement: Successfully managed complex field operations under tight deadlines and political pressure
E-commerce Entrepreneur | Dropshipping Business (Footwear & Apparel)
2020 β 2021 | Age 15β16
Started first business at age 15, selling footwear and clothing via dropshipping model
Learned core business fundamentals: demand analysis, customer communication, margin calculation, hypothesis testing, rapid decision-making
Developed understanding of online sales funnels, customer acquisition, and order fulfillment
Key Achievement: Built foundational entrepreneurial skills at age 15 through real transactions and customer feedback
π― What I Bring to Clients
β Startup Mentality β I know how to build from zero with limited resources
β Operational Excellence β Processes, systems, and team management that scale
β Marketing & Sales DNA β Deep understanding of customer psychology and conversion optimization
β Hands-On Execution β I don't just consultβI roll up my sleeves and get things done
β Resilience & Accountability β Comfortable with pressure, tight deadlines, and high expectations
π οΈ Services I Offer
Business Consulting & Strategy β Launch plans, growth roadmaps, competitive positioning
E-commerce Setup & Optimization β Store setup, product sourcing, marketing automation
Marketing & Brand Development β Messaging, positioning, influencer outreach, campaign management
Operations & Process Improvement β Workflow optimization, team structuring, cost reduction
Turnaround Projects β Rescuing underperforming businesses, restructuring for profitability
Project Management β Execution, coordination, deadline-driven delivery
π« Let's Work Together
I'm available for project-based work, consulting engagements, and strategic partnerships.
Whether you're launching a new venture, scaling an existing business, or need someone to turn around operationsβI bring real-world experience and a proven track record of results.
Working hours
- Monday:08h00 To 18h00
- Tuesday:08h00 To 18h00
- Wednesday:08h00 To 18h00
- Thursday:08h00 To 18h00
- Friday:08h00 To 18h00
- Saturday:Not available
- Sunday:Not available
- π©πͺ Deutsch
- π¬π§ English
- π·πΊ Russian
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