Michelle Black

I help e-commerce brands elevate their visual presence through strategic rebranding and UX/UI design rooted in user research. With over 14 years of experience, I specialize in transforming existing Shopify stores into cohesive, professional brands that resonate with their target audience.

My approach combines a deep mastery of visual identity with a focus on Shopify OS 2.0 and Klaviyo ecosystem design. I focus on creating seamless, high-quality experiences that reflect your brand’s values across every digital touchpoint.

How I can help your brand:

Shopify Rebranding & UX/UI: I conduct thorough audits and redesign critical site paths (Product Pages, Collection Pages, Homepages) to ensure your store is intuitive, responsive, and visually stunning.

Strategic Brand Identity: I design memorable logos and complete brand systems that serve as the foundation for your business growth.

Social Media Ad Creative: I create high-impact, on-brand designs for social campaigns that capture attention and align perfectly with your store’s identity.

Klaviyo Lifecycle Design: I build responsive email templates and automated flows that ensure a consistent brand experience from the first click to the post-purchase thank you.