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Conduct keyword research to identify target terms and search intent for content planning.
Assist with on-page optimization, including meta tags, headers, internal linking, and content improvements.
Perform basic technical SEO audits (crawlability, indexation, site speed, structured data) and help implement fixes.
Monitor and analyze website performance using tools like Google Analytics, Google Search Console, and SEO platforms (e.g., Screaming Frog, Ahrefs, SEMrush).
Support content teams with SEO-friendly briefs and guidance for new content and updates.
Track rankings, traffic, and conversions; generate regular performance reports.
Assist in competitor analysis and market research to identify opportunities.
Stay current with industry best practices, algorithm updates, and emerging SEO trends.
Collaborate with cross-functional teams (content, development, design) to ensure SEO is integrated into projects.