Presentation
I started my career as a graphic designer and gradually moved into performance marketing, eCommerce, Shopify, CRO, automation and business strategy. That combination gives me a different perspective: I don't look at ads in isolation. I look at the entire customer journey and identify what is actually stopping the business from growing.
My core expertise is Meta Ads, but my work goes much beyond campaign management. I work across:
• Meta Ads strategy, setup, scaling and optimization
• Creative strategy and performance-driven ad concepts
• Customer acquisition and funnel strategy
• Shopify store optimization and CRO
• Offer, pricing and landing page optimization
• Tracking, analytics and performance reporting
• Retargeting and customer retention
• Google Ads and broader paid acquisition
• eCommerce growth strategy
• Business and marketing audits
I have worked with businesses across different industries and have helped 100+ founders solve marketing, growth and execution problems.
My approach is simple: understand the numbers, identify the bottleneck, build a clear strategy, execute quickly, and keep improving based on actual customer and business data.
I don't believe in blindly increasing ad spend and calling it scaling.
Sometimes the problem is the campaign. Sometimes it's the creative. Sometimes it's the offer, website, pricing, positioning, tracking or even the product itself.
My job is to find out which one it is and fix it.
If you're looking for someone who can manage Meta Ads and think like a business owner, we should talk.

