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Presentation
Quick turnaround on marketing audit and budget optimisation
Need to cut unnecessary marketing spend immediately without losing leads? I specialise in rapid respond marketing strategy and data analysis for business looking to optimise their unit of economics.
What can I do for you this week?
- Budget Lead Audit: Review your current ad spends (Google, META, TikTok or MarketPlace) and identify waste spend.
- Value-Per-Order (VPO) Analysis: Deep dive into your sales and customer data to find which channels actually drive profitable revenue.
- KPI Dashboard Set-up: Build clear, structured data tracking so you stop relying on "intuition" and start scaling based on hard numbers.
Available for immediate, part time hourly contract work. Zero-onboarding lag- let's look at your data and fix the leaks.
Need to cut unnecessary marketing spend immediately without losing leads? I specialise in rapid respond marketing strategy and data analysis for business looking to optimise their unit of economics.
What can I do for you this week?
- Budget Lead Audit: Review your current ad spends (Google, META, TikTok or MarketPlace) and identify waste spend.
- Value-Per-Order (VPO) Analysis: Deep dive into your sales and customer data to find which channels actually drive profitable revenue.
- KPI Dashboard Set-up: Build clear, structured data tracking so you stop relying on "intuition" and start scaling based on hard numbers.
Available for immediate, part time hourly contract work. Zero-onboarding lag- let's look at your data and fix the leaks.
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Background
Head of Sustainability and Digital Strategy Lead
Dual-role executive driving sustainability and digital transformation within the Malaysian circular economy. As Head of Sustainability and Digital Strategy at ERTH (Recycling)and BB Tech (Refurbished), I lead the convergence of e-waste management and digital innovation.
Digital Platform and Beauty Tech Services Manager
Architected, scaled, and optimized the dual market and marketing technology (MarTech) ecosystem across Malaysia and Singapore. Directed technical strategy, platform deployment, and data governance across 23 brand websites, enterprise data environments, and performance media networks.
Masters
Business Administration
Degree
Bac Sc in Forestry
🇬🇧English
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Working hours
Monday â–ª Today
From08h00To18h00
Tuesday
From08h00To18h00
Wednesday
From08h00To18h00
Thursday
From08h00To18h00
Friday
From08h00To18h00
Saturday
Closed
Sunday
Closed
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