Presentation
Results I've delivered:
• Scaled ad spend to £4,000/day (around £100k/month) in peak season
• Scaled a seasonal offer from £800 to £4,000/day at a 2.7x ROAS
• Drove +40% year-on-year user growth for a SaaS platform and expanded it into five countries
• Lowered customer acquisition cost through structured A/B testing of ads, landing pages and bidding
What I can do for you:
• Google Ads: Search, Performance Max, Shopping, Display, YouTube, Demand Gen
• Meta Ads: Facebook & Instagram conversion, lead generation and Advantage+ campaigns
• Microsoft Ads, LinkedIn Ads and DV360
• Google Ad Grants management for nonprofits
• Conversion tracking: GA4, Google Tag Manager, Meta Pixel, e-commerce and lead events
• Looker Studio dashboards linking ad spend to CAC, conversion rate and revenue
• Account audits to find wasted spend and quick wins
• Keyword research, audience segmentation, competitor analysis and ad copy
Certified in Google Ads, Meta Ads, Microsoft Ads, Google Analytics and Google Tag Manager.
How I work: clear goals first, clean tracking second, then steady testing and transparent weekly reporting. I'll also tell you honestly if paid ads aren't the right move for your budget.
Send me your goals, current monthly budget and website, and I'll explain exactly how I'd approach your account.
