I help digital-first and e-commerce businesses design and optimise lifecycle systems that turn visitors into customers and customers into repeat buyers. My work focuses on the systems behind growth, not one-off campaigns.

What I help with:
- Lifecycle email funnels (welcome, abandoned cart, post-purchase, retention)
- Email automation setup & optimisation (Shopify, HubSpot, CRM workflows)
- Lead generation systems (lead capture, follow-up flows, handoff to CRM)
- Conversion optimisation (reducing friction across landing pages and flows)

How I work:
- Start with a quick audit to identify leaks and missed opportunities
- Design a clear system and flow logic
- Implement clean automation and messaging
- Optimise for clarity, timing, and conversion

Best fit for founders and small teams who want structured growth systems, not random tactics.