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Presentation

I am a Chartered Accountant (ACA – Institute of Chartered Accountants of Pakistan) with 7+ years of experience across audit, taxation, financial reporting, and strategic finance. Currently working at a senior leadership level, I help businesses move beyond bookkeeping and focus on profitability, cash flow, and data-driven decision-making.

I specialise in converting raw financial data into actionable insights—whether it’s improving margins, validating business feasibility, or building robust financial models for growth.

🔹 What I Can Do for You
1. Financial Modelling & Forecasting
- 3-statement financial models (Income Statement, Balance Sheet, Cash Flow)
- Budgeting & rolling forecasts
- Investment feasibility studies (NPV, IRR, payback analysis)

2. Profitability & Cost Analysis
- Gross profit (GP) variance analysis
- Cost optimisation and margin improvement
- Unit economics & break-even analysis

3. CFO-Level Advisory
- Business performance dashboards
- KPI design (revenue, margins, operational efficiency)
- Strategic decision support

4. Accounting & Reporting
- Monthly management accounts
- Financial statement preparation
- Cleanup and structuring of accounting records

5. Excel & Power BI Solutions
- Advanced Excel models (dynamic dashboards, automation)
- Power BI dashboards with real-time insights
- Data analysis using structured datasets

🔹 Industry Exposure
I have hands-on experience working with:
- Logistics & transportation
- Warehousing operations
- Manufacturing & trading businesses
This allows me to understand operational drivers behind financial numbers, not just the accounting side.

🔹 My Approach
I don’t just prepare reports—I focus on:
- Identifying why profits are increasing or declining
- Highlighting financial risks and inefficiencies
- Providing clear, actionable recommendations

🔹 Why Work With Me?
- Chartered Accountant with a strong technical foundation
- Experience at a senior finance leadership level
- Strong grip on Excel, ERP systems, and financial analytics
- Ability to communicate complex financial insights in simple business terms

🔹 Engagement Flexibility
I am available for:
- One-time projects
- Ongoing monthly support
- Part-time / Fractional CFO roles

If you’re looking for someone who can analyse your numbers, identify problems, and help improve profitability, feel free to reach out.

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