I'm a seasoned lifecycle marketing professional with 6+ years of experience managing client relationships and leading high-performing omnichannel strategies across email, SMS, WhatsApp and CRM. I've successfully worked with cross-functional and multilingual teams and clients across LATAM, North America, and Europe of a diverse range of market sectors, including technology, healthcare, education, ecommerce, NGOs and retail.

I support my clients with strategic advice and hands-on expertise on not only SEO and content writing for email, SMS, WhatsApp and social media, but also on how to implement and use in the best way possible marketing automations tools, defining ICP and personas, and mapping out their customer journey.