Presentation
My work combines content strategy, community management, visual storytelling, and digital campaigns to help brands build stronger customer connections and improve engagement across their platforms.
I also support brands with social media advertising initiatives, audience-focused communication strategies, and e-commerce content aligned with growth and conversion goals.
With a background in communications and customer experience, I bring a strategic and customer-centered perspective to digital branding and online business growth.
Background
Key responsibilities:
• Brand development and positioning
• Shopify website creation and optimization
• Social media strategy and content creation
• Product storytelling and digital campaigns
• Customer-centered e-commerce experience design
Key responsibilities:
• Process analysis and optimization for digital services
• User research and stakeholder engagement
• Customer journey mapping and service blueprint development
• UX-focused improvements for digital platforms
• Coordination between business and technology teams
• Requirements gathering and solution design
• Documentation and implementation support for digital initiatives


