Most e-commerce stores are spending money on the wrong customers.
They run ads, send emails, and push promotions — without knowing who their best buyers actually are, which customers are about to leave, and where their real revenue is coming from.
That's where I come in.
I help e-commerce store owners uncover exactly which customers drive their profits using RFM segmentation, Customer Lifetime Value modeling, and sales data analysis — so they stop wasting budget and start making smarter decisions.
What I can do for your store:

Segment your customers into clear groups — Champions, Loyal, At-Risk, Lost — using RFM analysis
Identify your top 20% customers generating 80% of your revenue
Model Customer Lifetime Value so you know who is worth keeping
Analyze sales trends and flag where revenue is leaking
Deliver a clean, actionable report — not just raw numbers, but real decisions you can take tomorrow

Who this is for:
Shopify store owners, DTC brands, and e-commerce businesses who have customer transaction data but no idea what it is telling them.
Why work with me:
I come from an accounting and finance background. I don't just run formulas — I think in terms of your business money. Every insight I give you connects directly to revenue, cost, or profit.
If you have data sitting in your store and you don't know what to do with it — that data is costing you money every single day.
Let's fix that.