Executive & Personal Publicist — VIP Events

We are looking for an experienced PERSONAL / EXECUTIVE PUBLICIST for Sarano and Brooke Kelley.
This is NOT primarily a traditional corporate PR or press-release role. We have a separate PR function responsible for creating original news stories, research announcements and traditional media campaigns.
We are looking for someone who understands the kind of strategic visibility work often associated with entertainment, celebrity, executive and talent publicity.
The person should be able to help determine:
- Where Sarano and Brooke should be seen
- Which important events they should attend
- How to obtain VIP access or meaningful participation
- How to move them from attendees to hosts, moderators, presenters, award presenters, honorees or other visible roles
- Which cultural, philanthropic, business, financial-services and professional-services events are strategically important
- Which golf and tennis events provide meaningful visibility and relationship opportunities
- How to position Sarano and Brooke around events where influential people and media are already gathering
- How to identify and respond quickly when existing news creates opportunities for Sarano or Brooke to comment or appear
- How to build and maintain a 12–18 month strategic visibility and appearance calendar
We are especially interested in candidates with experience in:
- Celebrity or entertainment publicity
- Talent publicity
- Executive or personal publicity
- VIP relations
- Event publicity
- Awards and premieres
- Red-carpet or high-profile events
- Personal brand positioning
- Author/speaker publicity
- Luxury or lifestyle publicity
- Media relations
- Strategic appearances
- Philanthropic events
- High-level business events
- Celebrity or charity golf and tennis events
The long-term objective is to build Sarano and Brooke's visibility and stature within financial services, professional services, the COI community and eventually broader business and cultural circles.
We are NOT looking simply for someone who can send press releases or pitch articles.
We are looking for someone who thinks:
"Where should Sarano and Brooke be, who needs to see them there, and how do we give them a meaningful role once they are in the room?"
Experience in Los Angeles, New York, entertainment, celebrity, luxury, lifestyle, sports, philanthropy or executive publicity is particularly interesting.